Geometric Art Design
Handdrawn Playful Waving Hand
Polaroid photo frame

VISUAL DESIGNER

UX/UI

Eva Fahey

张雯林

White Star Wink Hand drawing
Rectangle Frame Rounded
A Woman Is Working Illustration

Hi, I'm Eva Fahey, a Massachusetts-based visual ​designer specializing in UX/UI design.


I'm passionate about transforming user experiences with ​intuitive design to achieve business objectives. I craft ​digital narratives that blend artistry with user empathy, ​elevating interactions into an accessible and engaging ​user experience.

With a background in fine arts, I utilize end-to-end user ​research to ensure my designs are both aesthetically pleasing ​and user-centric. I'm also learning Mandarin, my birth language, ​further expanding my cultural and linguistic skills.

White Star Wink Hand drawing

As an Artist

With a BFA in Studio Arts and a minor ​in Art History from the University of ​Massachusetts Amherst, I bring my ​background as a fine artist to all my ​visual design work. This academic and ​practical foundation in the arts infuses ​my approach to visual design with a ​deep appreciation for aesthetic ​principles, historical context, and the ​power of storytelling.

Merging aesthetic precision with user-centric design, I navigate the vibrant ​intersection of visual arts and digital functionality to create intentional, compelling ​user experiences.

As a Designer

Reading girl Illustration Drawing

I've learned from

  • Springboard, (User Experience/User Interface Design Professional Track Certificate, 2024)
  • University of Massachusetts Amherst (BFA, 2014-2018)

Through mentor-guided projects, I tackled real-world design challenges, learning to synthesize user feedback, data, ​and aesthetic sensibility into cohesive digital solutions. This experience not only honed my skills in key design tools ​and technologies but also ingrained in me a user-first philosophy—ensuring that my designs always prioritize ​accessibility, usability, and engagement.

Charting a course from fine arts to digital landscapes, my creative passion now ​thrives on enhancing user interfaces with artistic storytelling and intuitive ​design.

Project work examples from my time at Springboard

A Woman Is Working Illustration

From Figma to front-end finesse: I bring a robust toolkit ​of industry-standard software and methodologies to ​deliver designs that resonate and results that define ​success.

Some of the tools I’ve worked with include:

Projects

Roam

Roam is a specialized vertical SAAS platform for digital creatives.

  • User Research and Testing: Conducted extensive user research and usability testing to gather insights and ​improve the user experience for key features such as Fee Finder, Dashboard, Brand Kit, and Client View.
  • Low and High Fidelity Wireframes: Designed both low and high fidelity wireframes for critical components of ​Roam's platform, ensuring intuitive navigation and user-friendly interfaces across Fee Finder, Dashboard, ​Brand Kit, and Client View.
  • Collaborative Design Process: Collaborated closely with product managers, developers, and other ​stakeholders to align design solutions with business objectives and user needs, enhancing the overall ​functionality and aesthetic of Roam's platform.


Early Wireframes

High-fidelity UI Design

Leading a team of designers towards UX/UI solutions ​for a Creative Project Management Start-Up.

Client Feedback

Speech Bubble Vector

“It seemed intuitive and organized and I like how everything's in one ​place.”


“It covered everything that I would look for or need to guide me to make ​better agreements & SOW documentation with the client. It helps you ​make more negotiating power as well because it's automating the fee for ​you. It is telling you “you are underselling yourself” and based on “rush” it ​is telling you what your fee should be. I love that. It just takes all that brain ​power and puts it into the system…”

Usability Testing

I designed, conducted, and synthesized usability testing at Roam to ​make key suggestions to the development team and ensure the ​product was ready for launch.

  • Defined Objectives: Set clear goals to validate the Fee Finder tool and high-level product decisions.
  • Participant Recruitment: Selected 6 participants for pilot testing.
  • Preparation: Developed a detailed testing script and ensured familiarity with Roam’s features.
  • Conducted Moderated Sessions: Performed remote usability testing, guiding participants through realistic task ​scenarios.
  • Collected Metrics: Measured task completion rate, time-on-task, user satisfaction, and misclick rate.
  • Gathered Feedback: Asked follow-up questions to gain insights on usability and intuitiveness.
  • Data Analysis: Analyzed feedback to identify key issues and areas for improvement.
  • Reported Findings: Compiled a report with recommendations and presented it to the development and UX teams.


Graphic Design & Web ​Design Projects

I’ve also dabbled in graphic & web design, ​creating logos, posters, school bumper ​stickers, banners, and more!

Website examples (linked)

Creative Consulting & Grants Management for Socially-Engaged Artists & Organizations


Work with Me

Northampton, Massachusetts

USA


Email


LinkedIn


Abstract Art Deco Logo Icon Design

Ev​a Fahey